Get started by RSS / XML join in the revolution!

In the recent years we have seen webmasters trying different methods to keep their content updated. RSS (“Really Simple Syndication” or “Rich Site Summery”), is widely used to deliver content to your website users without any restriction.

For marketing your website and promoting it to target audience, you need creative strategies that build brand awareness, increase site traffic, and ensure that you are the best around in giving quality content. And RSS lets you do it with conviction.

Using RSS for marketing can help you integrate your website with your other marketing initiatives, develop winning strategies to drive targeted users to your site and in the process increase overall traffic and sales. I am sure most of us might have used this before.

RSS Feeds are made in XML format, this XML file can be made very easily all by your self if you’re a programmer, as I’m sure XML is much easier then any other programming language. But if you don’t have any idea how to go about with the programming part, there are websites who can help you in making your own RSS Feed for your website, all you got to do is make an account on there website, they will guide you through some sequence of steps and your RSS Feed will be ready to get published.

RSS can increase your website traffic very rapidly here are some benefits listed below:

Stop your messages from getting blocked by strong spam filters

Provide New and Fresh Information on Your website, which encourages users to return to Your website.

Automate content delivery to your website users.

The Content can reach your Targeted Users with out Fail.

Drastically improve your search engine ranking and reach your target audience with ease

Boost your lead generation, easily add new subscribers and zoom past your competition that continues to use email.

As the name “Rich Site Summary” suggest that the RSS Feed is the summary of the actual content, without overwhelming the reader with superfluous details. If the reader is interested and wants additional information they can click on the item in the feed to accessing the website which contains additional details about that feed Item, RSS readers aggregate multiple feeds, making it easy for individuals to quickly scan information contained within each feed. Feeds are generally themed, allowing users to opt-in for the feeds that are of interest to them.

So if your website is not having this technology yet!  Get started and join this new revolution. provides free feeds worth a visit. 🙂

About Ibrahim Quraishi

Ibrahim began his career as the co-founder of, a popular RSS feed management service. Later he went on to work for one of the UK’s leading mobile communication company Everything Everywhere Ltd (Orange UK and T-Mobile UK) under the brand Orange for 4 years. After which he joined Research In Motion Limited® (RIM)®, a global leader in wireless innovation, that revolutionized the mobile industry with the introduction of the BlackBerry® solution in 1999. Ibrahim holds several certifications, which includes VMware Certified Professional (VCP 510), (VCP 6 )Cisco Certified Network Associate (CCNA) and Microsoft Certified Professional (MCP). Currently pursuing several other certifications like Backup, VCAP etc.. Ibrahim is based in London, UK.

Posted on September 26, 2010, in Information, RSS, Technology, XML. Bookmark the permalink. Leave a comment.

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